The beginning is near

By Aaron on February 2, 2014 in Design

This morning I discovered this graphic art that captured my mind, so I followed it to it’s source, low-and-behold to find the Imaginary Foundation. Whom created this powerful image and have used it not only for cheese, in a trap to catch curious intellects but also a digital product, for sale in different formats. This illustration, for me, perfectly expresses where I feel, we (the human race) are on this planet. In awe and ready. Click on it to look more closely….

The Beginning is Near

The Imaginary Foundation is a think tank from Switzerland that does experimental research on new ways of thinking and the power of the imagination. They hold dear a belief in human potential and seek progress in all directions. The small clandestine team is headed up by the mysterious “Director,” a 70-something über-intellectual whose father founded the Dadaist movement. Avoiding direct publicity, the team has sought clothing as an unlikely vehicle for bringing their ideas beyond the academic realm and into popular culture.

In his vision for the Imaginary Foundation, the Director knew that the human mind has more than one mode, that indeed it has an “ecology” of being. He knew that imagination, intuition, inspiration are basic to psyche… A philosophy of research began to form: imagination as fundamental to all learning; artistic making as a model of integrating vision, materials, structure, and imagery.

What makes true vision is the poetry of life and the richness of nature

The Foundation’s basis has been a strong sense of community, free inquiry, creativity, and the experimental spirit. Over the years the Foundation has generated a critical mass of creative people in many different fields, for whom it’s been a catalyst for experimentation and innovation.

I highly recommend you see the Imaginary Foundation.